SEO

Topical Gravity: Why topics are the new unit of your search strategy

Search has become a topic-level game. Here‘s a framework to build, measure, and grow topical authority across AI and Google.

10 hours ago

ChatGPT’s Search Index Serves Small Sites Too, Data Shows

New data finds no difference in how OpenAI's in-house search index served licensed and unlicensed sites. The post ChatGPT’s Search…

10 hours ago

The Metric Most SEOs Are Still Not Measuring In The Age Of AI

AI answers now shape choices before anyone reaches your site. Measuring alignment with decision drivers matters more than measuring the…

10 hours ago

Organic Traffic Dropped? What to Tell Clients & the AI Visibility Metrics to Report Instead

Is your organic traffic dropped? Learn the reasons behind this common issue affecting many agencies today. The post Organic Traffic…

10 hours ago

The AI Detection False Economy: Fueling FOW (Fear of Writing)

AI detectors gave wildly different verdicts on the same human-written article, and even flagged writing from 2014. The post The…

22 hours ago

WPForms Lite Accused Of Adding Backdoor. I Tested It And Was Surprised

WPForms Lite WordPress plugin accused of adding a backdoor to new installs. I gave it and try and what happened…

22 hours ago

The Scenic Route To ROI: Mastering Non-Linear Targeting In Google Ads

Six real non-linear campaigns showing which adjacent Google Ads segments actually reach restricted or niche audiences. The post The Scenic…

1 day ago

Google Announces Campaign Benchmarking In Google Analytics

Google announced that its Ask Advisor AI agent will compare campaign performance in Google Analytics against anonymized averages from similar…

1 day ago

Microsoft Clarity Now Separates Branded And Non-Branded AI Citations

Clarity now splits AI citation queries into branded and non-branded. The two mean different things, and only one counts as…

1 day ago

Traffic Is Down—Now What? Marketing Success In the Age of AI

Google traffic is slowly declining. Learn how to future-proof your business in the AI era.

2 days ago