SEO Aspire BLOG

Strengthen your international presence by aligning hreflang setup with market goals and user expectations. The post Ask An SEO: What Are The Most Common Hreflang Mistakes & How Do I Audit Them? appeared first on Search Engine Journal.

Yoast announced a new AI visibility tool that can help SMBs improve AI SEO. The post Yoast Announces New AI Visibility Tool appeared first on Search Engine Journal.

Usage patterns show LLMs reshaping how people consume information, raising the stakes for publishers to deliver real assets, not just content. The post How People Really Use LLMs And What That Means For Publishers appeared first on Search Engine Journal.

Backlinks still matter in AI search, but quality, diversity, and even nofollow links now shift visibility more than raw volume. The post How AI Really Weighs Your Links (Analysis Of 35,000 Datapoints) appeared first on Search Engine Journal.

GA4 was introduced to modernize analytics with event-based tracking and privacy-first measurement, but has the transition lived up to expectations? The post GA4 Five Years Later: The Current State Of Marketing Analytics appeared first on Search Engine Journal.

Google AI Overviews increasingly overlaps with organic search results, especially for YMYL queries. The post Google AI Overviews Overlaps Organic Search By 54% appeared first on Search Engine Journal.

OpenAI has launched the Sora app on iOS, rolling out with invite-based access. The app uses the new Sora 2 model for AI-generated video. The post OpenAI Launches Sora iOS App Alongside Sora 2 Video Model appeared first on Search Engine Journal.

Google's John Mueller answers a question about expired domains and ranking issues. The post Google Explains Expired Domains And Ranking Issues appeared first on Search Engine Journal.