SEO Aspire BLOG

Google Analytics adds campaign benchmarking, new data on ChatGPT's index search index, and Google refiles its SerpApi claims with new terms. The post ChatGPT’s Index, GA Benchmarks, Google Refiles Complaint – SEO Pulse appeared first on Search Engine Journal.

Anthropic offers more details about its watermark including how it can be defeated. The post Anthropic Reveals What The Watermark Is And How It Can Be Defeated appeared first on Search Engine Journal.

Google is rolling out Gemini 3.7 Flash in AI Mode for Google AI Pro and Ultra subscribers, a day after the model's initial release. The post Google Brings Gemini 3.7 Flash To AI Mode In Search appeared first on Search Engine Journal.

New data shows ChatGPT's page-fetching bot is reaching sites that have disallowed it, and OpenAI's own documentation explains why the file may not stop it. The post OpenAI Says Robots.txt May Not Apply To ChatGPT’s Fetch Bot appeared first on Search Engine Journal.

Anthropic plans to watermark Claude text. This article explains what a watermark can confirm and why not finding one doesn't mean the text isn't AI-generated. The post What A Claude Watermark Can & Can’t Tell You About Authorship appeared first on Search Engine...

Anthropic now marks content that Claude generates or edits. Here’s how the watermarks work, what they can‘t prove, and what content teams should do.

Google Ads is changing language targeting for Search and Performance Max in September 2026. Learn what’s changing and what advertisers need to know. The post Google Is Removing Language Targeting From Search Campaigns appeared first on Search Engine Journal.

Practitioners value AI visibility data highly and won't fund the platforms selling it. New survey data on what's actually blocking the category. The post The GEO Trust Gap: SEOs Want The Data, But Not The Platforms Selling It appeared first on Search Engine Journal.

PPC managers inheriting an account: verify the conversion value before touching the bid strategy. Five checks that separate real revenue from phantom value. The post The PPC Clean-Up: How to Audit and Fix ‘Value Inflation’ in Google Ads appeared first on Search Engine...