Digital PR Hasn’t Changed – AI Search Just Made The Fundamentals More Important

Recent Posts

The LLM positioning lag: What it is and how to avoid it

See why LLMs get your brand positioning wrong and how to fix it.

7 hours ago

Yes, You Can Change AI’s Opinion. Here’s How.

AnswerShare reports more recommendations in a client test after publishing sourced brand context. Here is…

7 hours ago

Trust As A Conversion Lever: How To Test Credibility In A Regulated Industry

Test whether honest expectations and money-back guarantees build trust in health marketing, then judge results…

7 hours ago

Amazon Blocked Meta’s Muse, And Robots.txt Had Nothing To Say

Any website can write Amazon's block-page sentence into its own terms. Spotting an agent that…

7 hours ago

Google releases September 2026 spam update

Google’s September 2026 spam update may take up to two weeks to roll out, making…

18 hours ago

AI Won’t Kill Us All, But It’s Rewriting How Marketers Have To Work

Better AI marketing starts with testing assumptions, aligning brand messaging, and building evidence into PR…

18 hours ago