Google announced a new query fan-out framework that is described as ready for production-scale search. The post Google Announces New…
A report finds Google Search and Discover declines got steeper for publishers, while direct, internal, and dark social grew. The…
YouTube is adding shopping features to Ask YouTube, which may organize product review videos into a comparison table and answer…
OpenAI and Go Fish Digital unpack ChatGPT ads, earned AI visibility, practical GEO measurement, and what marketers can test next.…
Use Amazon Marketing Cloud's extended purchase history to set acquisition budgets, identify valuable customers, and retarget shoppers beyond the old…
6 steps to perform an AI visibility audit for your brand, including how to deliver the report.
Data shows ChatGPT ads becoming more common in retail conversations among US users on desktop. The post ChatGPT Ads Appeared…
Google‘s AI contribution pilot pays invited publishers through Search Console. Citations and links in AI answers don‘t qualify for payment.
AI search pulls from more sources than most SEOs track. Here's a tiered view of which data sources deserve your…
Decide whether Google Ads Customer Lifecycle Goals fit your business, and avoid settings that inflate ROAS or exclude valuable prospects.…