Google Analytics adds campaign benchmarking, new data on ChatGPT's index search index, and Google refiles its SerpApi claims with new…
Anthropic offers more details about its watermark including how it can be defeated. The post Anthropic Reveals What The Watermark…
Google is rolling out Gemini 3.7 Flash in AI Mode for Google AI Pro and Ultra subscribers, a day after…
New data shows ChatGPT's page-fetching bot is reaching sites that have disallowed it, and OpenAI's own documentation explains why the…
Anthropic plans to watermark Claude text. This article explains what a watermark can confirm and why not finding one doesn't…
Anthropic now marks content that Claude generates or edits. Here’s how the watermarks work, what they can‘t prove, and what…
Google Ads is changing language targeting for Search and Performance Max in September 2026. Learn what’s changing and what advertisers…
Practitioners value AI visibility data highly and won't fund the platforms selling it. New survey data on what's actually blocking…
PPC managers inheriting an account: verify the conversion value before touching the bid strategy. Five checks that separate real revenue…
Stable rankings, stable impressions, falling CTR: the signature of AI Overview click loss. Learn to spot it and decide what's…