General Business

The Trust Signals That Get Your Brand Cited By AI Overviews, Just Like Freshpet [Webinar]

Learn how Freshpet stands out in AI Overviews and why trust signals matter for brand recognition in AI search. The…

4 days ago

Google Loses Engineer Who Helped Build Search And Modern AI

Google loses Jeff Dean, who helped build Google Search and AI, replaced by DeepMind's Demis Hassabis as Chief Scientist. The…

4 days ago

AI Referrals Are Recreating The Oldest Mistake In Conversion Optimization

If you run CRO or SEO, the oldest mistake in your discipline just came back wearing a new referrer string.…

4 days ago

The Future Of Discoverability

Articles alone stopped being a viable product. A discoverability framework for publishers: passive, active, owned – plus the intent-led journalism…

4 days ago

Reddit Wants To Be The Destination, Not Just The Source Behind Search & AI

Reddit's Q2 call laid out the daily destination strategy and the participation problem standing in its way. What marketers should…

5 days ago

Reddit CEO Intends To Show More Reviews And Recommendations

Reddit CEO Steve Huffman revealed intent to leverage the platform's vast amount of evergreen content on recommendations and reviews. The…

5 days ago

What Top Stories Inside AI Overviews Means For Publishers And Brands In 2026 And Beyond

Most publishers think robots.txt keeps them out of AI Overviews. It doesn't. John Shehata's data shows what the wrong setting…

5 days ago

Report That Cloudflare AI Bot Blocking Prevents Googlebot From Indexing Sites

Anecdotal report that blocking AI training bots with Cloudflare blocks Googlebot from indexing websites. The post Report That Cloudflare AI…

5 days ago

Google Now Reports AI Search Impressions. Here’s How To Read Them

Comparing which pages Google uses in AI answers against how they rank conventionally is where the new Search Console report…

5 days ago

How topical authority spreads (and where it doesn’t) in ChatGPT [Study]

Can authority in one ChatGPT topic help you win another? Our study shows where topical authority carries over — and…

6 days ago