Social media SEO: How to show in search, social, and AI

3 months ago

Social media SEO involves improving your social presence to appear across multiple search surfaces.

What Not To Automate With AI: The SEO Deskilling Trap

3 months ago

Which marketing tasks should you automate, and which should you protect? The answer could define your team's capabilities for the…

What Is The Agentic Web?

3 months ago

Publishers, developers, and businesses face three different economic realities under the agentic web. This article maps all three. The post…

Google Tests Dedicated AI Search Reports In Search Console

3 months ago

Google is testing Search Console controls and reports for AI Search visibility, including AI-specific impressions data for some UK sites.…

Microsoft Web IQ Gives AI Agents Bing Grounding APIs

3 months ago

Microsoft announced Web IQ, a set of grounding APIs that connect AI agents to Bing's index. Pricing and general availability…

Google’s May Core Update Complete After Volatile Rollout

3 months ago

Google's May core update finished rolling out on after nearly 12 days. SEO professionals described the update as heavier than…

ChatGPT Citations Changed After GPT-5.5, SISTRIX Data Shows

3 months ago

SISTRIX data from German-language ChatGPT responses shows citation patterns changed after GPT-5.5 appeared. The company compares it to a core…

How To Fix Google Ads Smart Bidding With A Primary Vs. Secondary Conversion Framework

3 months ago

Mixing button clicks and purchases in one conversion column trains the algorithm to chase the wrong users. Here's the architectural…

Google Says LLMs.txt Is Purely Speculative… For Now

3 months ago

Google's John Mueller casts doubt on LLMs.txt and says he likes WebMCP, a Google-backed alternative. The post Google Says LLMs.txt…

Why Great Content No Longer Works: MIT Research Shows The Shift Reshaping SEO Strategy

3 months ago

"Influence is the new traffic." Rand Fishkin's argument and MIT's AI Labor Exposure Map landed in the same week and…