Harvard Found The Public Has Little Objection To AI Taking Search Marketers’ Jobs

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Harvard scored 940 occupations on how morally objectionable the public finds automating them. Search marketing scored low at 2.31 out…

AI chatbots talked 57.5% of AI users out of buying

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We surveyed 2,338 US consumers: 65% of AI users have replaced some product-related Google searches with chatbots, and 4 in…

Your Biggest AI Search Risk Is Conflicting Information About Your Brand

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Publishing more content won't fix what AI gets wrong about your brand. Too many versions of the truth is the…

Search Console AI Reports Go Global, Mueller On Recovery – SEO Pulse

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Google says Search Console AI reports are now worldwide, and John Mueller weighs in on recovery timing, markdown for AI…

How To Win More Citations In AI Answers, Live With Ahrefs’ Constance Tan

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Learn which AI visibility metrics matter, how to prioritize your next steps, and the tactics that win more citations in…

Getting Your Product Into ChatGPT Isn’t The Hard Part, Getting It Through Checkout Is

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Getting surfaced in ChatGPT is the easy half. Three checks every retailer should run before connecting a fourth agentic commerce…

How To Measure Your Brand’s Visibility In AI Answers (And Fix What You Find)

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Explore how to improve your brand's visibility in AI search results and understand ranking discrepancies with traditional methods. The post…

People Aren’t Leaving Google For AI. They’re Using Both

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Research shows how people can keep using Google while making fewer traditional searches and clicking through to fewer websites. The…

Long-tail keywords: the ultimate guide

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Use long-tail keywords to drive quality traffic to your site from search and AI. Here’s how.

Google’s New Weather AI In Search Continues Shift Away From 10 Blue Links

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Google's latest Search integration is another step to a future where users get things done without traditional search results. The…